Advertising photography, creative, advertising photos
At FILMOWANIE ADVERTISING we know that good photos build the right narrative and are able to create beautiful stories. Photography is the art of presenting products and services in the most attractive and accessible way possible - so get to know it!
Product
photography
We provide high-quality product photos that highlight their features and attract customers' attention;
Corporate photography
We help companies build a professional image through photo sessions of employees, offices and work spaces as well as capturing company events;
Lifestyle
Photography
We take photos showing products in everyday use, creating authentic and inspiring visual stories;
Fashion
Photography
For clothing brands, we create stylized photo sessions that highlight the uniqueness and attractiveness of the presented collections.
Photos for social media
We prepare photographic materials that are perfect for online campaigns, increasing engagement and reach in social media
Need a commercial? Fill out the form!
Frequently Asked Questions Regarding Advertising Photography
How long does the process of preparing and implementing an advertising photo session take?
The process of preparing and implementing an advertising photo shoot can take from a few days to even a few weeks, depending on the complexity of the project. The whole thing consists of, among others, planning the concept, choosing the location, organizing the team, preparing the equipment, the photo shoot itself and the post-production stage, where the photos are processed and retouched.What are the steps to prepare my products for a commercial photography session to get the best results?
Preparing your products for a commercial photography session requires a few key steps that typically include:- cleaning and preparing products for the session – make sure that the products you are photographing are thoroughly cleaned and free of any dirt, scratches or fingerprints. It may be necessary to use specialist cleaning agents;
- selection of accessories and add-ons – appropriate accessories and add-ons will emphasize the product’s features, so it’s good if they match its style. These can be, for example, backgrounds, decorations or other elements supporting the composition;
- lighting: testing the lighting in the chosen location is necessary, as proper lighting is crucial to obtaining high-quality photographs;
- Choosing the right location – ideally one that fits your product aesthetic and marketing goals. This could be a photography studio, indoors or outdoors.
- planning the composition – this is a guarantee of a good presentation of the product or service, so it is worth considering the setting, angle of the shot and other compositional details that will highlight its advantages.
- preparing an action plan – a detailed plan of the session, including the schedule, order of photos and detailed instructions for each product.
What are the key elements of an effective advertising photography session?
The key elements of a successful advertising photography session are: careful planning and preparation, professional lighting and equipment, choosing the right location, attention to compositional and aesthetic details, and working with a specialized technical and creative team. It is also important to understand and reflect the branding and marketing goals in each shot.How do I work as an advertising photographer?
In the area of advertising photography, our work focuses on creating high-quality photos that effectively fit into the intended advertising message and strengthen the brand image. We start work on the order by thoroughly understanding the client’s needs and discussing the campaign concept. Then we plan the photo session, selecting the right location, light and establishing the style of the session. During it, we manage the entire technical team and models, taking care of every detail of the frame. After taking the photos, we move on to their processing, adjusting colors, contrast and other parameters to achieve the desired aesthetic and compositional effect. Our work ends with delivering ready-made, professional photos to the client. In the area of advertising photography, we work in the following areas, performing:
- product photography – thanks to our work, we create photos of products that promote them and encourage consumers to buy them, being an element of market success;
- corporate photography – we help companies create a professional image by taking photos of employees and facilities: such as offices and work spaces; we also create films from events important to a given company;
- lifestyle photography – we take photos showing products in their natural context, creating intriguing images that can be used for many purposes;
- fashion photography – we organize professional photo sessions, as a result of which you receive photos showing the uniqueness and attractiveness of the clothes, accessories, jewelry, etc. shown.
- photos for social media – we prepare photographic materials that will fit perfectly into the implemented online campaigns. This content will increase engagement and reach in social media, which is the basis for effective advertising campaigns.
Advertising photography, creative - price
The price of creative advertising photography that we deal with depends on various aspects. It is influenced by such things as the complexity of the project itself, its scope and specificity, as well as the experience of the studio carrying out the order. The cost may increase depending on additional needs, e.g. the need to rent specialist photographic equipment or have the appropriate technical facilities. The price will also depend on the number of days that will be needed to complete the session. Additionally, you have to take into account the costs related to the remuneration of the technical team, models or make-up artists, if we assume their participation in the photos, as well as additional services, such as photo retouching or preparation of materials for printing. The final price of advertising photography is also shaped by the location of the session and any licenses and permits. The key is to precisely determine the client’s needs and expectations, which allows for the appropriate adjustment of the budget to the scope of the project and the expected effects.
What is advertising photography?
Advertising photography is a special form of photography that aims to promote products, services or brands. It is a precisely planned and executed activity that focuses on capturing the most attractive aspects of an object in an aesthetic and convincing way. Advertising photos must be taken with attention to composition, details, lighting and colors, because only then will they be able to effectively attract attention and evoke positive associations with the brand or product. A professional advertising photographer takes into account the client’s marketing strategy to create photos that effectively communicate the advertising message assumed in the campaign, strengthening its attractiveness and properly influencing the recipients.
How to use advertising photography in marketing?
Advertising photography is considered an extremely important marketing tool. It can be used in many areas: from advertising campaigns through social media, promotional materials or websites.
Developing this topic, we can say that advertising photos are the main element of advertising campaigns, which effectively attract the attention of recipients and promote products or services. In addition, aesthetic and professional photos posted on websites build the credibility of the brand and attract users to familiarize themselves with the offer. Let’s also remember that apart from the website itself, well-made product photos are essential in online stores and play a large role in increasing conversions through better presentation of products.
In addition, photos are an effective tool for generating engagement on platforms such as Facebook, Instagram or Pinterest, increasing visibility and interaction with the potential recipient of the product or service. What’s more, advertising photos are used in brochures, catalogs, leaflets and other promotional materials, helping to visualize the offer and encourage potential customers to buy. In turn, the use of advertising photos on billboards, posters or banners attracts the attention of passers-by and directs their attention to the brand or product. Finally, advertising photos document corporate events, conferences or trade fairs, building the brand’s image as professional and active on the market.
However, using advertising photography in marketing requires precise planning and matching to the brand’s strategy – only then will it bring significant benefits in the form of increased visibility, greater audience engagement and increased sales.
Why is it worth entrusting us with your advertising photography?
Why us? We treat each project uniquely, adapting our services to the specific needs and vision of the client. We are characterized by professionalism, and we take each photo with the utmost care, taking care of the technical and aesthetic quality of our work. In addition, our photos are not only beautiful, but also original and full of ideas that attract the attention of recipients.
We have a rich portfolio of projects for various industries, which allows us to flexibly adapt to various requirements, and many years of experience means that we are able to take the initiative and advise clients on previously proven solutions.
In addition, we offer full support at every stage of the photo session, ensuring that the final photos meet all expectations.
If you want to talk about the possibilities, we invite you to cooperate!